Obligations and Restrictions: Franchisees are not required by the franchisor to participate personally in the direct operation of the franchised business, and the franchisor neither recommends nor discourages franchisees from doing so. The franchisor must approve the premises before franchisees sign a Franchise Agreement. Franchisees will operate their franchise at a specific location referred to as the “premises” in the Franchise Agreement. Franchisees may face competition from other franchisees, from outlets that the franchisor owns, or from other channels of distribution or competitive brands that the franchisor controls. Territory Granted: Franchisees will not receive an exclusive territory. As often as annually, the franchisor may require franchisees or their general manager to attend in person, at their expense, a national, regional or local meeting, training seminar or conference that the franchisor presents for the purpose of discussing a topic such as advertising programs, new operations methods, training, management, sales, or sales promotion, to the extent that it offers any meetings, seminars or conferences. In addition to the initial training program, the franchisor will provide up to three days of opening assistance at the store near the time that the store opens. The initial training program includes hands-on training in a retail store. Franchisees may be required to attend additional days of training if they purchase a USI store that is branded with both a U-Swirl and Rocky Mountain Chocolate Factory brands, selling both yogurt and chocolate candies (a co-branded unit). The franchisor may conduct all training via webinar or other remote transmission if circumstances warrant, in its sole discretion. The initial training program consists of a total of four days of instruction and all training is currently conducted in North Las Vegas, Nevada. Training Overview: At least one individual who will sign the Franchise Agreement or, if the franchisee is an entity, the person designated by the entity to assume primary responsibility for the management of the store, (general manager) is required to attend and successfully complete the initial training program before commencing operations of the store.
A “co-branded store” integrates in one location two concepts by offering U-Swirl Frozen Yogurt products or CherryBerry or Yogurtini products, and specific products offered in a Rocky Mountain Chocolate Factory store as designated by RMCF. The franchisor may offer franchisees the opportunity to develop a new co-branded store, or to convert an existing USI store to a co-branded store. U-Swirl stores will typically offer 10-16 flavors of self-service yogurt with customers filling containers with as much of one or more flavors as desired, selecting from over 20 toppings, and then paying by the ounce for the yogurt and toppings. Stores may also offer beverages and other frozen dessert products. (USI), the franchisor, offers franchises for the operation of self-service frozen yogurt stores under the marks “U-Swirl Frozen Yogurt”, “CherryBerry”, “Yogurtini”, “Yogli-Mogli”, “Aspen Leaf Yogurt”, “Let’s Yo!” and “Fuzzy Peach”(collectively USI Stores). Franchise Description: U-Swirl International, Inc.
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